Course Catalog

Mastercard: A Masterclass in Multi-Sensory Marketing (Raja Rajamannar )

Un(Thinking) Sustainability in Food and Health (Hernando Ruiz-Jimenez)

Culture and Growth Behaviors for a Sustainable Future (Basak Karaca)

Healing Our World: The Role of Business (Dr. Raj Sisodia)

Vaillant Group Italia: Humanism in Business (Gherardo Magri)

Personal Branding (Roberto Basso)

Branding and Experience Design (Russ Klein)

Managing by Design and Innovation: Competing for the Future (Dr. Manoj Singh)

5 Insights to Turn Sustainability Into a Business Asset (Dominique Hanssens, Mirei Takashima)

Sustainability Beyond the Hype (Richard Straub)

Hidden Champions - Pioneers in Sustainability (Hermann Simon)

Future-Oriented Sustainable Technology (Luiz Moutinho)

Sustainable Marketing: Oxymoron or Tautology? (Dr. Egbert Dommerholt)

Align With Nature: The Time Is Now (Kamran Rizvi)

Role of Marketing (Philip Kotler)

Value Creation and Innovation in a VUCA World (Marc Oliver Opresnik)

Lesson That Marketers Must Learn From Quantum Physics (Martha Rogers)

Creating Sustainable Marketing Interventions (Jonathan Hall)

Sustainable Marketing in the 21st Century (Marc Oliver Opresnik)

Storytelling for Sustainability (Elia Guardiola)

The PENTA Model to Reinvent a Company (Alberto Levy)

Pushing for Equity in Representation in Marketing (Valeria Paiggio)

Neuromarketing in This Age (Hae-Sun Lee)

Digital Marketing Strategies for Success (Dominique Turpin)

Human-Centered Leadership for Purpose-Driven Marketing (Roberto Croci)

Is Marketing Compatible With Sustainability? (Philip Kotler)

Future for Marketers: Proximity, AI, and the Metaverse (Rob Wolcott)

Sustainability in Marketing (Angela Lee)

The Power of Design in Marketing (Demah Alfakhri)

Minimalism in Marketing Theory (Raul Amigo)

A New Path to Digital (Gabriele Carboni)

Being Human in a Digital World (Tariq Qureishy)

The Long-Term Impact of Marketing (Dominique Hanssens)

Marketing in the Age of Super Intelligence (Irfan Wahab Khan)

The Necessity of Sustainable Marketing (Edyta Rudawska)

The Future of Social Media (Teresa Heath-Wareing)

Ethical Marketing (Abu Yousuf Md. Abdullah)

Digital Marketing Simplified (Christian Farioli )

The Power of the CMOs in Globalizing Firms (V Kumar)

Sustainability: Don't Be Left Behind (Dr. David Reibstein)

Do Sustainable Goals Mean Sustainable Business? (Muriel Pénicaud)

Marketing for Growth (Dominique Hanssens)

The Key To Meaningful Growth (Thomas Kolster)

Avoiding Complacency (Len Herstein)

Principles of Positioning to Succeed in the 21st Century (Laura Ries)

Tough Marketing (Dr. Ahmad Roosta)

Adapting Your Content Marketing for Today (Brian Rotsztein)

Negotiation in Leadership (Angelo Monoriti)

Building Your SME Brand (Darren Coleman)

Design for Positive Change (Ann-Sofie)

Maximizing Workplace Presence (Marshall Goldsmith)

Self-Improvement and Personal Growth (Marshall Goldsmith)

Building Self-Awareness (Marshall Goldsmith)

Coaching and Feedback (Marshall Goldsmith)

Achieving Success (Marshall Goldsmith)

The Science of Great Teams (Amy Bernstein, Carol Kauffman, Jeremie Brecheisen, Markus Nordberg)

Leadership and Building Relationships (Marshall Goldsmith)

Reinvention of Management, Strategy, and Leadership (Oscar Motomura)

Why Do Good Companies Fail? (Jagdish N. Sheth)

Creating Value and Leaders (Gautam Mahajan)

Critical Leadership Skills (Francis J. Kong)

Winning Through Innovation Management and Culture (Marc Oliver Opresnik)

AI-Driven Supply Chain Optimization for Inflation Control (Denis Rothman)

Leading Teams Through Change (Fabrizio Contardi)

What Great Leaders Do to Create Sustainable Customer-Centric Cultures (Chris Brown)

A New Type of Leader (Jennifer Aaker)

Leading In Times of Crises (Marshall Goldsmith)

Leadership and Sustainability Depend on Customer-Centric Culture (Linden Brown)

How Does Your Next Customer Look Like? (Dominique Turpin)

New Realities Shaping Consumer Markets (Dr. Imad Baalbaki )

Creating a Better Tomorrow Through Inclusive Lenses (Aung Tun Thet)

Diversity and Inclusion (Stefania Pertusi)

Marketing 5.0: Technology for Humanity (Iwan Setiawan)

Why Business Schools Need Radical Innovation (Dr. Bodo Schlegelmilch)

The Importance of Innovation and Disruption (Mauro Porcini)

Importance of Data (Ammar Hassan)

Explainable AI (Denis Rothman)

Technology as an Enabler of Business (Roberto Tundo)

Automating Retail (Thomas Foscht)

Sustainable Futures in New Media (Adam Rudawski)

Vectors of Change That Will Alter Businesses (Howard Tullman)

Emotional Intelligence (Marshall Goldsmith)

The Whys and Hows of a Growth Mindset at Work

Dealing with Environmental Change and Uncertainty

Impact of Resilience in Business

The Interrelation Between Judgment and Decision-Making

Five Key Elements of Successful Change Management

Developing Judgment and Complex Decision-Making Skills

Intercompany Transactions

Derivatives

How to Effectively Grow Your Business Network Using Online and Offline Methods

Introduction to Online and Offline Business Networks

Differences Between Online and Offline Business Networks

Importance of Building Online and Offline Business Networks

Strategies to Improve Empathetic Skills

Relationship Between Authentic Leadership and Empathy

An Introduction to Creative Thinking

Exploring and Improving Creative Thinking Skills

Steps in Developing an Ethics Training Program

Importance of Ethics and Code of Conduct

Effects of Unethical Practices in the Workplace

Applying Interpersonal Skills at Work

Understanding Gig Working

Gig Economy

Creating a Successful Hiring Process

Employee Relations

Interviewing Candidates for Employment

Five Stages of the Hiring Process

The Right Hire

Ten Tips for Successful Employee Recruitment

Basics of Financial Accounting

Intangible Assets

Deferred Revenue

Currency Transactions

Consolidating Subsidiaries

An Overview of Customer Service

Promoting Return to Workplace

Time Management in the Workplace

Return to Workplace and Concerns Regarding It

Change Management Strategy and Process

Communication With the Team

Time Management – Myths and Mistakes

Mistakes in Interpersonal Communication

Strategies and Skills for Effective Leadership and People Management

Getting Rid of Distractions at Work

Importance of Building Technology-Based Agile Organizations

An Introduction to Business Transformation

The Brain Science to Create a High-Performing Team

Brain-Based Ways to Improve Team Performance

Strategies to Embrace Change at Work

Importance of Leadership and People Management

Skills for Effective Decision-Making

Importance of Critical Thinking

Improving Critical Thinking

Strengthening Decision-Making Skills

Factors Affecting Decision-Making and Overcoming Them

Judgment in Critical Thinking

Shareholder Driven Companies (Jagdish N. Sheth)

Importance of Continuous Learning

Importance of Training and Development

Continuous Learning and Curiosity

Leading Small vs. Large Groups

The Components of Effective Leadership

What is Leadership? (Jagdish N. Sheth)

Evolving Organizational Leadership: Part 2 (Jagdish N. Sheth)

Evolving Organizational Leadership: Part 1 (Jagdish N. Sheth)

7 Good Habits of Successful Organizational Leaders: Part 1 (Jagdish N. Sheth)

7 Good Habits of Successful Organizational Leaders: Part 2 (Jagdish N. Sheth)

Leadership: Shareholder Driven OR Stakeholder Centric? (Jagdish N. Sheth)

Authentic Leadership and Empathy

Leadership Techniques for Success

Four A's of Marketing: Differentiating Factors (Jagdish N. Sheth)

4 A's of Marketing Part 1 (Jagdish N. Sheth)

Affordability and Acceptability (Jagdish N. Sheth)

Methods of Segmenting the Market (Jagdish N. Sheth)

Market Segmentation Overview (Jagdish N. Sheth)

Market Psychographics (Jagdish N. Sheth)

What is Market Segmentation? (Jagdish N. Sheth)

Market Buy-o-Graphics (Jagdish N. Sheth)

Awareness and Accessibility: Overview (Jagdish N. Sheth)

Brand Loyalty Overview (Jagdish N. Sheth)

Behavioral Theories of Brand Loyalty (Jagdish N. Sheth)

Institutional Theories of Brand Loyalty (Jagdish N. Sheth)

Socialization Theories of Brand Loyalty (Jagdish N. Sheth)

Do Brand Have Nine Lives? (Jagdish N. Sheth)

Understanding Brand Value (Jagdish N. Sheth)

Expand the Brand Reach (Jagdish N. Sheth)

Brand Variation (Jagdish N. Sheth)

Extending the Brand Reach (Jagdish N. Sheth)

Brand Repositioning (Jagdish N. Sheth)

Getting More out of a Brand (Jagdish N. Sheth)

Improving Customer Satisfaction

Aligning Sales Strategy to Organizational Goals

Building Strategic Customer Alliances

How to Create and Present a Business Growth Plan

Effective Resume Development

Delivering Effective Presentations

Technical Enhancements for Delivering Effective Presentations

Principles of Lean Operations

How to Give an Elevator Pitch?

Interpersonal Communication in the Workplace

Branding Yourself as a Leader at Your Company

How Leaders Create and Use Networks

Definition, Techniques, and Tips for Virtual Selling

Influence of Interpersonal Skills on Business Culture

How to Keep the Brain Fit for Agile Leadership

Improving Your Judgment and Complex Decision-Making Skills

Examples and Process of Business Transformation

Soft Skills in Business and Its Importance

Ways to Apply Leadership Techniques at Work

Design Thinking for Creativity and Innovation

Types of Innovation in Design Thinking

Firm-Level Innovation Model

Ways to Increase Creativity

Accounting

HR Practices

Taxation

Introduction to Supply Chain Management

Inventory Control

Demand Planning

Order Management

Procurement

Legal Contracting

Supply Planning

Warehousing

Downstream and Upstream Procurement

Negotiating/Purchasing

Role of the Customer and Supplier

Introduction to Digital Marketing

Project Management Lifecycle

Role of the Project Manager

Project Scheduling and Budgeting

Behavioral Interviewing

Interviewing Skills

Recruiting

Selection

Choosing A Leadership Theory

Executive Presence

Roles of Leadership

Situational Leadership Theory

Skills of a Situational Leader

Transitioning to Sales Management

Effective Sales Presentation Skills for Small Groups

Developing Cascading Goals

Individual Development Plans

Setting SMART Goals

Setting Stretch Goals

The GROW Model

Situational Conflict

Small vs. Large Group Conflict

The Role of the Facilitator

Employee Motivation - Intrinsic vs Extrinsic Motivation

Leading and Motivating Call Center Teams

Leading and Managing Effective Virtual Teams

Leading Dynamic Teams

Leading Generationally Diverse Teams

Facilitating vs Directing People

Holding People Accountable

Leading, Not Managing People

Motivating People - Theory X vs Theory Y

Key Skills of Effective Virtual Leadership

Mastering the Cold Calling Process

Building Innovation Teams

Leading Innovation Sessions

Trystorming

Kotter's 8 Step Change Model

Kurt Lewin’s 3 Stages of Change Model

McKinsey's 7-S Model

Enhancing Listening Skills

Networking & Building Relationships

Engagement Practices

Assigning Roles and Responsibilities

Defining the Right Agenda

Understanding the Value of People's Time

Resistant vs. Open to Change

Sandwich Feedback

Managing Your Reaction to Feedback

Communicating Upward

Creating "Win-Win" Scenarios

Electronic Communications

Using Open-Ended Questions

Competition vs. Differentiation (SWOT Analysis)

Six Core Organization Functions

Improving Customer Rapport

Understanding Customers Motivations in Sales

Managing Upset Customers

Climate, Consumption and Culture Overview (Jagdish N. Sheth)

Food as a Necessity (Jagdish N. Sheth)

Modernization and Food as a Necessity (Jagdish N. Sheth)

Time and Space as Dimensions of Varying Consumption (Jagdish N. Sheth)

Dramatic Difference of Clothing and Shelter (Jagdish N. Sheth)

Technology, Friendship and Agreement as Dimensions of Varying Consumption (Jagdish N. Sheth)

Other Dimensions of varying consumption (Jagdish N. Sheth)

Reality of the Declining Middle Class (Jagdish N. Sheth)

How Will the Declining Middle Class Impact the World? Part 1 (Jagdish N. Sheth)

How Will the Declining Middle Class Impact the World? Part 2 (Jagdish N. Sheth)

Customer Relationship Management (Jagdish N. Sheth)

Coaching Conversations

Coaching Skills Check-up

Coaching vs. Mentoring

Components of the Coaching Process

The Coaching Model

Benefits of Creative Thinking

Creating a Competitive Edge

Fostering a Culture of Risk Taking

Operationalize Business Strategies - Organizational Strategy Element

Workplace Ethics

How to Change a Culture to Encourage Risk Taking

Business Acumen

Business Communication Skills

Customer Service

Effective Presentations

Interpersonal Effectiveness

Project Management

Review of Grammatical Principles

Becoming a Good Business Writer

Building Your Personal Brand

Examining the Balance Sheet

Finance for Non-Finance Managers

Forecasting and Budgeting

Becoming a Continuous Learning Organization

Interpersonal Relationships

Sales Effectiveness

Sales Leadership

Building an Effective Leadership Succession Plan

Creative Thinking and Problem Solving

Leadership Development

Leading Effective Teams

Building Emotional Intelligence

Business Acumen - Finance

Conflict Resolution

Giving Effective Feedback

Managing a Cross-Functional Team

Managing Performance

Operations Management

Reducing Rater Bias

How to Conduct Virtual Interview

Agility in Times of Change

Sales and Procurement Practices

Effective Management of Software Licenses and Compliance

Anti-bribery and Anti-corruption Policies

Introduction to Contractor Verification System

Employee Health Resources

Definition and trademarks of technology based agile organizations

Overview of ESG (Environmental, Social and Governance)

Reverse Engineering

ESG and Sustainable Investing

Waste Management

How ESG can Impact Climate Change

Investing in ESG Stocks

ESG and Social Activism

ESG Risk Management Framework

ESG Risk Mitigation

Anti Sexual Harassment Training

Effects of Workplace Politics

Anti Workplace Harassment Training

Anti Workplace Harassment Training Part 2

POSH

Sexual Harassment Prevention Training: California Specific

Intergenerational Conflicts of Wealth & Values (Jagdish N. Sheth)

Living Alone by Choice (Jagdish N. Sheth)

Aging of Affluent Nations (Jagdish N. Sheth)

Non-Sustainability - An Aging factor (Jagdish N. Sheth)

Non-Sustainability - An Aging factor Part 2 (Jagdish N. Sheth)

Understanding the Rise of Roommate Family (Jagdish N. Sheth)

Redefinition of Society (Jagdish N. Sheth)

Managing Diversity

Courageous Conversations on Race

Institutional Strategies to Combat Racism

Rethinking the Business Case for Diversity and Inclusion

Attracting and Retaining Black Talent

Diversity Hiring and Inclusion

Dimensions of Diversity

Employee Resource Groups

Using Social Media Recruitment for DEI

Understanding the Cultural Differences (U.S./India)

Disability Awareness Full Circle Inclusion and Diversity

English as a Second Language (ESL)

Using Pronouns at Workplace

Dealing with Customers who Discriminate

Disability Law Full Circle Inclusion and Diversity

Unconscious Bias - Bias in Talent Development and Recruitment

Invisible Disabilities

Web Design for User Accessibility

Serving Customers With Disabilities

Neurodiversity

Affirmative Action for Businesses

Microaggressions in Gender-Based Discrimination

Understanding Gender Inequality

Creating an Inclusive Workplace Culture

Empathy-Building Exercises to Improve Communication and Relationships

Gender Stereotypes in the Workplace

An Introduction to DEI

Gender and Innovation

The Macro Effects of Microaggressions

Anti-discrimination Commitment

AI for IT Operations

Importance of data backup and retention

Basic Digital Skills

Data Science and Engineering

Cryptography

Blockchain Revolution for Enterprises

Data analytics for finance

Kitchen of the Future (Jagdish N. Sheth)

An Introduction to Amazon Web Services (AWS)

Google Cloud for Businesses

Introduction to Microsoft Azure

Hybrid Cloud for Businesses

How to Protect Yourself from Cyber Security Threats

The Cybersecurity Landscape

Malware and Advanced Persistent Threats

Network Cybersecurity Attacks - Management and Monitoring

Computer Forensics

Online Safety and Cyber Security

Relationship Between Data Protection and Privacy

Data Protection and Privacy

A Deep Dive Into Phishing

Cybersecurity Essentials

Security Awareness for IT Professionals

The Basics of GDPR

Transformation of Markets, Business Models, and Strategy

Transformation of Customer Needs, Workforce Needs, and Operations

Transformation of Technology, Security, and Enterprise Architecture

An Introduction to Digital Transformation

Organization Changes Needed For Internal Digital Transformation

Environmental Safety

Equipment Safety

Fire Safety

Epidemic and Pandemic Leadership

Mass Gatherings at Work

Infodemic Management

Covid-19 and the Workplace

Hand Hygiene

Know Your Health and Safety Responsibilities

Occupation Health and Safety Best Practices for Managers

Health and Safety Manager Role in Emergency Response and Fire Safety

covid-19 Precautions: How to Greet Each Other in the New World

covid-19 Precautions

covid-19-Precautions how to properly don and doff your ppe mask

covid-19-Precautions proper handwashing procedure

Identifying Types of Violence in the Workplace

Recognizing Warning Signs of a Risky Situation to Prevent Workplace Violence

Creating an Effective Workplace Violence Prevention Plan

Dealing with Active Shooters

Dealing With Employees Who are Suicidal and Victims of Domestic Violence

Dealing with Bomb and Arson Threats in the Workplace

Prevent and Manage Violence in Customer Facing Roles

Understand the Role of Safe Work Practices

Workplace Politics: Debate

Productivity in the Post Pandemic Workplace

Managing Stress and Emotions

Five Ways to Promote Employee Mental Wellness

Importance of Self-Care and Staying Well at Work

Impacts of Returning to the Workplace

Tips to Create a Psychologically Safe Work Environment

The 4 Stages of Psychological Safety

Importance of Psychological Safety at Work

Types and Elements of Empathy

Mental Wellness at the Workplace and Its Benefits

Strategies to Improve Staff Wellness

An Introduction to Wellness

10 Ways to Practice Self-Care at Work

Steps to Improve Interpersonal Communication Skills

Advantages of Leading with Empathy and Authenticity

The Importance of Wellness in the Workplace

What Is Meant by Well-Being in the Workplace

Culture of Self-Care in the Workplace

How to Improve Workplace Wellness

Consequences of Actions

Emotional Intelligence Strategies

Introduction to Emotional Intelligence

Personal Competence

Social Competence

Modern Day Workforce (Jagdish N. Sheth)

Safe Injection Practices

Sterile Instruments and Devices

Cleaning and Disinfecting Environmental Surfaces

Respiratory Hygiene and Cough Etiquette

Sharps Safety

Major Medical Breakthroughs (Jagdish N. Sheth)